
Elena
Briola
PRODUCT MARKETING LEADER
Hello
Here's who I am & what I do
Product Marketing leader with 15+ years in B2B SaaS, blending an engineering background with marketing expertise to deliver impactful go-to-market strategies. Skilled in product positioning, competitive intelligence, sales enablement, and analyst relations, with a proven track record of building alliances with Cisco, Salesforce, and other global leaders. Recognized for turning complex technical features into compelling business value that drives adoption and revenue. Experienced in leading distributed, multicultural teams across the U.S., Europe, and Asia, fostering collaboration and achieving global impact. Adept at leveraging AI in product marketing to enhance positioning, improve competitive intelligence, and streamline content development.
